Publishers can offer visitors a mix of payment options in exchange for ad-free experiences. Some of those include:
- Donations can support a content creator in lieu of viewing ads or in exchange for an ad-lite experience
- Microtransactions can purchase an ad-free/ad-lite experience to consume a specific piece of content, like a blog article or video
- Site Subscriptions can purchase an ad-free/ad-lite experience to consume a specific amount of content or for a specific amount of time (e.g. a monthly subscription to site X) at a specific site
- Network Subscriptions can purchase an ad-free/ad-lite experience to consume a specific amount of content or for a specific amount of time across a network of sites that are affiliated in some manner (e.g. subscribing to all sites in the Disney network)
- Network of Networks Subscriptions can purchase an ad-free/ad-lite experience to consume a specific amount of content or for a specific amount of time across a wide range of sites that may or may not be within other networks. One such offering by Admiral is essentially a “Netflix of the Net”, allowing users to subscribe to a diverse set of sites for one fee and one sign-on.